About us

Instrumental makes intelligent data-driven tools that help product companies find and fix issues on their assembly lines.  Manufacturing is an unloved and under-developed space, but affects global markets and everything we touch throughout the day.  We value diversity and our team is collaborative, supportive, transparent, food-loving, and pun-tastic.

What you’ll do

The business development intern will play a key part in our growth strategy by splitting his or her time among business development, demand generation, and marketing activities.

Example activities could include:

  • Devising, executing, measuring, and analyzing demand generation experiments

  • Researching and writing content for our audience, or organizing contributions from outside sources for newsletters, blogs, and whitepapers

  • Spending time with our customers or prospects to capture their feedback, potentially even running a willingness to pay study

  • Identifying opportunities by analyzing sales lead and conversion data

  • Researching characteristics of companies where our message is likely to resonate well, creating a list of high probability prospects, and reaching out to them

  • Refining our leads based on qualification criteria

  • Run and measure demand generation experiments with our social media accounts

We’re looking for someone who

  • Has strong written and verbal communication skills

  • Has demonstrated strong attention to detail

  • Enjoys the energy of a small team working in a fast-paced environment

  • Prior marketing or sales work experience is a plus, especially at a B2B company or a company that makes physical products

  • Being a “tinkerer” or having product design / mechanical engineering experience is a plus

All candidates must have an unrestricted right to work in the U.S.